Brazil Soccer and Gamefam team up on FIFA World Cup

As the FIFA World Cup 2026 approaches, Brazil Soccer and Gamefam announced they will launch a limited-time event for the Brazil Men’s National Team in Gamefam’s Roblox game FIFA Super Soccer. The activation is aimed at generating excitement for the Brazil Men’s National Team, featuring their newly-unveiled Nike FIFA World Cup 2026 kit and coinciding with their highly-anticipated FIFA World Cup 2026 roster reveal. The campaign details are as follows:Play in Brazil’s Official FIFA World Cup 2026 Kit: Users can play as the Brazil National Team in their new 2026 Nike kits, allowing players to wear it in the game before they’re worn in FIFA World Cup 2026.Custom Stadium: Players will battle it out in a custom Brazil-themed stadium. Interactive Mascot: Brazil mascot Canarinho (meaning “the little canary”) is a central piece of the event, leading players on their quest through FIFA Super Soccer. Quest: Players will participate in a limited-time quest, completing Brazil-themed challenges including scoring goals, creating assists, and playing matches. Exclusive Player Rewards: Players who complete the quest will earn a first-of-its-kind in-game reward – a Brazil celebration; when players score a goal in FIFA Super Soccer, they are celebrated with a cinematic Brazil crest that shines overhead with confetti raining down. The official FIFA game on Roblox has been a hit with young soccer fans – recently reaching an all-time high of 60,000 concurrent players, accumulating over 1.1 billion lifetime gameplay sessions, and averaging 1.5 million daily gameplay sessions. FIFA Super Soccer lets players compete as official clubs and national teams, celebrate the road to the FIFA World Cup 2026, and unlock exclusive FIFA and FIFA World Cup gear to outfit their avatars. The partnership follows U.S. Soccer and Borussia Dortmund activations in FIFA Super Soccer. The move is part of the Brazil National Team’s expanding Roblox footprint – ensuring the organization continues its efforts to engage the next generation of soccer fans on the platform where they spend the most time. Roblox now reaches 132 million daily active users, who spend more than 2.5 hours per day on the platform. Felipe Feijó, Head of e-Sports at CBF, said in a statement, “Roblox is where the next generation of football fans are spending their time, and the CBF must lead the charge entertaining them in that environment. The passion for the Seleção extends far beyond the pitch – it lives in music, fashion, film, and now gaming on Roblox. Through immersive engagement in FIFA Super Soccer, we believe our energy and identity will spark global support for our team ahead of FIFA World Cup 2026.” Ricardo Briceno, CEO of Gamefam, said in a statement, “Brazil is one of the most passionate soccer nations in the world and also one of the most engaged communities on Roblox. Bringing the Brazil Men’s National Team into FIFA Super Soccer creates an authentic way for millions of young fans to connect with one of the most iconic teams in sports. From the official Nike kits to Canarinho and the custom stadium experience, this partnership transforms Brazilian football fandom into something players can actively experience every day.” The Brazil event in FIFA Super Soccer will begin on Friday May 15, 2026, and run through Friday, May 22, 2026. While the event will conclude, the official Brazil kit will remain in-game for players to use before, during and after FIFA World Cup 2026. Fans across the world can join the action in FIFA Super Soccer for free across consoles, PCs, mobile, and tablets. Disclosure: I have family at FIFA. The post Brazil Soccer and Gamefam team up on FIFA World Cup appeared first on GamesBeat.

May 15, 2026 - 20:31

Brazil Soccer and Gamefam team up on FIFA World Cup

As the FIFA World Cup 2026 approaches, Brazil Soccer and Gamefam announced they will launch a limited-time event for the Brazil Men’s National Team in Gamefam’s Roblox game FIFA Super Soccer.

The activation is aimed at generating excitement for the Brazil Men’s National Team, featuring their newly-unveiled Nike FIFA World Cup 2026 kit and coinciding with their highly-anticipated FIFA World Cup 2026 roster reveal.

The campaign details are as follows:

Play in Brazil’s Official FIFA World Cup 2026 Kit: Users can play as the Brazil National Team in their new 2026 Nike kits, allowing players to wear it in the game before they’re worn in FIFA World Cup 2026.
Custom Stadium: Players will battle it out in a custom Brazil-themed stadium.
Interactive Mascot: Brazil mascot Canarinho (meaning “the little canary”) is a central piece of the event, leading players on their quest through FIFA Super Soccer.
Quest: Players will participate in a limited-time quest, completing Brazil-themed challenges including scoring goals, creating assists, and playing matches.
Exclusive Player Rewards: Players who complete the quest will earn a first-of-its-kind in-game reward – a Brazil celebration; when players score a goal in FIFA Super Soccer, they are celebrated with a cinematic Brazil crest that shines overhead with confetti raining down.

The official FIFA game on Roblox has been a hit with young soccer fans – recently reaching an all-time high of 60,000 concurrent players, accumulating over 1.1 billion lifetime gameplay sessions, and averaging 1.5 million daily gameplay sessions. FIFA Super Soccer lets players compete as official clubs and national teams, celebrate the road to the FIFA World Cup 2026, and unlock exclusive FIFA and FIFA World Cup gear to outfit their avatars. The partnership follows U.S. Soccer and Borussia Dortmund activations in FIFA Super Soccer.

The move is part of the Brazil National Team’s expanding Roblox footprint – ensuring the organization continues its efforts to engage the next generation of soccer fans on the platform where they spend the most time. Roblox now reaches 132 million daily active users, who spend more than 2.5 hours per day on the platform.

Felipe Feijó, Head of e-Sports at CBF, said in a statement, “Roblox is where the next generation of football fans are spending their time, and the CBF must lead the charge entertaining them in that environment. The passion for the Seleção extends far beyond the pitch – it lives in music, fashion, film, and now gaming on Roblox. Through immersive engagement in FIFA Super Soccer, we believe our energy and identity will spark global support for our team ahead of FIFA World Cup 2026.”

Ricardo Briceno, CEO of Gamefam, said in a statement, “Brazil is one of the most passionate soccer nations in the world and also one of the most engaged communities on Roblox. Bringing the Brazil Men’s National Team into FIFA Super Soccer creates an authentic way for millions of young fans to connect with one of the most iconic teams in sports. From the official Nike kits to Canarinho and the custom stadium experience, this partnership transforms Brazilian football fandom into something players can actively experience every day.”

The Brazil event in FIFA Super Soccer will begin on Friday May 15, 2026, and run through Friday, May 22, 2026. While the event will conclude, the official Brazil kit will remain in-game for players to use before, during and after FIFA World Cup 2026

. Fans across the world can join the action in FIFA Super Soccer for free across consoles, PCs, mobile, and tablets.

Disclosure: I have family at FIFA.

The post Brazil Soccer and Gamefam team up on FIFA World Cup appeared first on GamesBeat.

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